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Automation Intensive LIVE is on 4th of August! Get tickets here.

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Marketing
The way we connect and interact with our customers and clients, both potential and existing, continues to undergo radical changes as social media platforms shape consumer habits on many levels. Brand trust and integrity has extended beyond the ‘four wall’ experience, and now our ability to build ongoing relationships with our customers requires a deeper...
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Owning and maintaining an effective small business comes with many challenges. Small business owners are faced with the non-stop juggle of workload, staffing, cashflow, market conditions and competitor pressures. Although being a small business owner can be highly rewarding, finding creative solutions to the balancing act of these areas, and more, is paramount to success....
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Imagine if a technology existed that could read your email for you, and use that data to trigger a workflow, or automate something. The good news is that it already exists, and has for some time. It’s called an email parser. The bad news is that it is at best kind-of helpful, and at worst, wildly...
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  We had the opportunity to speak one-on-one with Caya, CEO and cofounder of Slidebean. Slidebean was a part of Start-Up Chile — one of the most important accelerators in Latin America, 500 Startups — one of the best US accelerators, named “3rd Most Valuable Internet Startup” in Costa Rica, and it was featured in TechCrunch. Etcetera, etcetera…the impressive...
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I want to be that woman. I want my life (or at least my living room) to look like that. Yes, I am going to wake up every morning and roll out of bed into downward dog. These are the narratives streaming through my mind as I scroll through Instagram, punctuated by “Ooooh cute puppy!”...
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Intercom is a customer messaging software-as-a-service (SaaS) startup founded in 2011. Back then, in-app messaging and live chats with customers weren’t standard practice. They, in fact, made them standard practice, changing the way customers expected to communicate with businesses. It didn’t take long for the market to flood with similar products. This has put Intercom...
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At Leverage, they like to learn from the best and that’s why this Podcast Blog is based off of tips from Paul Colligan, one of the top Podcasters out there and best-selling author of the popular book How To Podcast. Let’s start with the basics. What IS a podcast? Everyone you ask might give a slightly different...
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Marketing your business on social media works for one very good reason: everyone is there. But ‘everyone’ includes a lot of other marketers, which means the people you want to reach are already getting inundated with ads from competitors. That you have to stand out isn’t news. But how you can stand out on social...
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Insight on implementing the ASK Method for your marketing efforts Jamie McKean, an online marketing expert based in New Zealand recently joined our Leverage webinar to share how he has studied and implemented the ASK method for his — and for his clients — business. This post is based on insights we learned from Jamie during the hour-long session....
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